To celebrate St. Patrick’s Day this week, I wanted to shine a light on a few lads from Northern Ireland making news this month. Two Door Cinema Club announced a rather large show at Madison Square Garden in New York City later this year in celebration of the fifteenth anniversary of their massive debut, Tourist History. Playing in support for the show is another collection of darlings from the era, Phantogram, STRFKR, and Friendly Fires. I’m trying not to spend too much money on big ticket concerts this year, but this was too good to pass up. 

I’d put Tourist History in the pantheon of debut albums that play like a Greatest Hits record. Perfectly placed tracking, punchy and percussive, and every track has the ability to burrow in your head and play themselves in perpetuity. It’s been a go-to for road trips, getting a get together hopping, or to do chores around the house, so to get a chance to hear the album played live was a no-brainer.

One of the more outstanding tracks on Tourist History is “What You Know”, a three minute snapshot of the indie rock landscape of the 2010s while also seconding as a signal to unlock the mind/body connection and make millennials shimmy and sway unconsciously. 

The YouTube video for “What You Know” as amassed over 160 MILLION views and for good reason, as both a time capsule and an anthem for a generation of music fans worldwide, the song is evergreen in its musicality and lyrics.

“I can tell just what you want, you don’t want to be alone

I can’t say it’s what you know, but you’ve known it the whole time.”

Visually, it is definitely a product of it’s time. The lads are looking oh so young and sharply dressed. It was a requirement back then to be dressed in suits and button-downs if you were playing in a band. The video plays around the concepts of colors. Accenting the dominating white emptiness, the band plays along backdrops of solid colors that are quite the opposite of the grays and browns worn. Structures that appear two-dimensional until interacted with and they take on a new perspective..

Accompanying the band are a bevy of dancers who flirt with the band unsuccessfully and takeover the focus of the video. I got a lot of Robert Palmer’s “Addicted To Love” vibes from the dancers. Slightly sexy, slightly sterile, yet completely mesmerizing. 

Is this the greatest music video of all time? No, I wouldn’t say that.

Is this the greatest song of 2011? After listening to it twenty times while writing this, I’ll go ahead and say yes. 

Is this music video worth watching? Absolutely.

And I’m not wrong, the comments are filled with fans waxing nostalgia. Here’s some examples.

and my personal favorite…

[note: while writing this article, Two Door Cinema Club announced more US/North American dates in addition to the NYC show]